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Advertorial writing services in Derby

14 May 2010

Description:

What is an advertorial?

An advertorial is an advertisement written in the form of editorial content and designed to look like a news article, providing the reader with valid information about your product or service. Advertorials are a widely used form of advertising, offered by most news publications.

Why should I have an advertorial on Guide2derby to promote my product or service?

The Internet has led to the rise of a new type of consumer – the ‘info-shopper’.

Info-shoppers are information based consumers who spend time using the Internet to research and read about the products and services that interest them. Info-shoppers are looking for product recommendations provided by mediums such as independent blogs, reviews and news articles – which is why an advertorial on Guide2derby is the perfect advertising solution for businesses targeting this type of consumer.

An advertorial should provide a good story that inspires the reader to try your product or service.

No matter how large or small, all businesses have news. Advertorials are ideal for:

  1. Promoting a new product or service
  2. Launching a new website
  3. Announcing a new partnership or employee
  4. Promoting an offer or discount
  5. Demonstrating the lifestyle value of a product or service


Other benefits of an advertorial on Guide2derby include:

Social Media Visibility - We share your news through Google News, Twitter, Facebook and Linked In

SEO Visibility – Advertorials are search engine optimised with keywords to achieve more views from natural search results

Higher Retention Rates – Enhance your advertorial with images, video and podcasts

Long Term Exposure - Your advertorial will remain on Guide2derby for an unlimited time period, continuing to promote your product or service months after your advertorial is initially published

Guide2derby Stats:

Guide2derby readers come from a broad demographic, typically aged between 16 and 55.

After a short consultation, the Guide2derby editorial team will write an advertorial to meet your brief, which will include:

 

  1. Up to 500 words product or service description
  2. Up to 4 full colour photographs of the business or products
  3. An enquiry form to allow response or comments
  4. Link to your website
  5. Inclusion of video
  6. Where available, Google Street view
  7. Copy editing and proofreading
  8. Client approval prior to publishing
  9. Duration is indefinite

It cost only £150 one off investment
To book your Advertorial now contact us  or choose your offer option below if you are a Business on Toast member

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